Hidden cost
Plans & pricingHire a senior team --
Hire a senior team --
for less than the cost of a hire.
Three retainer tiers. One bill. All in. No surprise invoices, no upgrade tax, no minimum term. Pause any month with 30 days' notice.
Prices shown in £ ex-VAT. UK-billed. Welsh registered company · #14528221.
Assist
Assist
£1,800/ month
For owner-operators who need consistent help but stay in the driving seat.
Your team
1 senior lead + shared pool
Half a day a week from the account lead, plus engineering + SEO time as needed.
RT
EW
AI output capacity
Core
Up to 8 social posts / mo · 1 blog post · standard email flows · 1 chatbot intent set
Human hours
16h / mo
Per month · roll forward up to 8h · 3-day average turnaround
- Monitoring · office hours
- Monthly written report
Start with Assist
30-day rolling · cancel any month
Best fit · most popular
Delegate
£3,400/ month
For founders who have stopped pretending they'll do the marketing themselves.
Your team
1 lead + 4-person pod
A senior strategist, engineer, SEO + content, and ops person on your account.
RT
EW
CJ
AP
+1
AI output capacity
Pro
20 posts / mo · 4 blog posts · multi-step nurture flows · 1 voice or chat agent included
Human hours
40h / mo
Per month · roll forward up to 16h · same-day turnaround on small jobs
VIP onboarding
- Stack audit + 12-page written report
- Quarterly strategy day, on-site or video
- First-look on new RL services as launched
- Monitoring · office hours
- Monthly written report, pro
Book a Delegate fit call
30-day rolling · cancel any month
Elevate
Elevate
£5,400/ month
For businesses past £500k turnover who treat marketing and ops as a system.
Your team
1 lead + dedicated 5-person pod
Daily Slack presence, monthly strategy day, on-site quarterly visits.
RT
EW
CJ
AP
TB
AI output capacity
Unlimited
Unlimited posts, blogs, flows · up to 3 voice or chat agents · custom AI agents on your data
Human hours
80h / mo
Per month · roll forward up to 32h · 4h SLA on priority work
- Monitoring · 24/7 on-call
- Monthly board-pack + annual roadmap
Book an Elevate fit call
30-day rolling · cancel any month
Not sure which tier fits this quarter? Book a 30-minute fit call -- we'll walk your stack and tell you straight. Move tiers any month with 30 days' notice.
Power-ups & one-off add-ons
Voice agent build£1,200
One-off -- 3-week setup, you own the agent
Website rebuildfrom £6,800
Fixed-scope project, 4--6 weeks
Audit & strategy week£3,400
5-day deep audit + written roadmap
Custom AI agent on your datafrom £2,800
Bespoke agent · usually paired with a tier
Side-by-sideThe maths is usually obvious.
The maths is usually obvious.
The relationship is the bit nobody talks about.
Most small businesses already pay for the work in fragments -- one freelancer, one agency, one tool, a part-timer. Here's how the four paths compare.
DIYYou + your evenings
Full-time hire£3,200 + overhead
Traditional agency£8k--£15k retainer
RevenueLadderFrom £1,800 / mo
Real monthly cost
£0 cash · 12h of your evenings
£3,200 salary · £900 overhead · £400 tools
£4,500+
£8,000--£15,000 + change orders
£10k+
£1,800--£5,400 all-in · one bill
Predictable
Skills covered
Whatever you're already good at
1 person
Generalist marketing
1 person · juggling
Account managers + outsourced execution
Layered
5 seniors -- strategy, eng, SEO, content, ops
Five seniors
Time from sign-up to shipping
Evenings only
Slow
Hire + onboard + ramp
3--6 months
Kickoff + SOW + scope drift
4--8 weeks
Sign-off to live deliverables
7 days
When priorities change
Reshuffle your week
Manual
Re-train, sometimes re-hire
Slow + awkward
New SOW, new quote
Slow
Tell us. Hours move on Monday.
Instant
Risk & commitment
Burnout · missed work
High
Employment + redundancy
High
6--12 month contracts, exit fees
High
30-day rolling · pause any month
Low
14,200+
Automated tasks completed · 2024--25
48
Welsh & UK SMEs scaling with us
4 yrs
Building automation in Bangor
4.9★
Trustpilot · 36 verified reviews
From recent clients
Three reasons it actually works.
Quoted four weeks, scoped it tight, went live on the Friday they said. More booking enquiries in a fortnight than the last six months.
EW
Eleri Williams
Co-founder · Aber Coffee Co.
We used to lose Saturday-morning callers to the place down the road. Bryn answers on the second ring, books a deposit, sends a Welsh confirmation.
DM
David Morgan
Founder · Snowdon Trails Ltd.
Rebuilt us on Shopify in five weeks. Cart recovery became our second-best sales channel by month two. Friday report is the most-read email I get.
CW
Carys Wynne
Founder · Conwy Foods
Detail · every feature
What's in each tier, in full.
Every retainer line item, laid out so you can pick the tier that fits this quarter without having to email us for the small print.
Feature
Assist
£1,800 / mo
Best fit
Delegate
£3,400 / mo
Elevate
£5,400 / mo
The AI team
Content drafting (in your voice)
Lead-triage + routing
Voice agent runtime
·
1 agent
3 agents
Chatbot runtime
add-on
1 bot
3 bots
Custom AI agent on your data
·
add-on
AI execution capacity
Social posts / month
8
20
Unlimited
Long-form articles / month
1
4
8+
Email + nurture flows
Standard
Pro
Pro + custom
Integrations · active automations
2
6
Unlimited
Analytics digests (Slack / email)
Weekly
Daily
Daily + alerts
Human specialists
Senior account lead
on · dedicated
Engineering hours / mo
6
14
30
SEO + content hours / mo
6
14
30
Design + creative hours / mo
4
8
16
Turnaround on small jobs
3 days
Same day
4-hour SLA
Strategy & support
Cadence calls
Weekly Slack
Mon + Fri update
Daily Slack
Quarterly strategy day
·
Video
On-site
Written monthly report
on · pro
on + board pack
Annual roadmap
·
·
Pause / change tier
30 days notice
30 days notice
30 days notice
Technology
Managed hosting (Cloudflare UK)
add-on
Uptime + perf monitoring
Office hours
Office hours
24/7 on-call
Security + backups
Weekly
Daily
Daily + DR plan
Pilot access to new RL services
·
on · priority
Data residency · GDPR + UK only
RT
A word on pricing, from the founder.
When I started RevenueLadder in Bangor in 2022, I had just spent ten years watching small businesses pay agencies a fortune for the same three slide-decks -- and watching freelancers under-quote, then quietly disappear. Neither model worked for the people I wanted to help.
So we built this one. One bill, one team, one Slack channel. The price is the price. If a month does not earn back the retainer, we will tell you before you have to ask -- and we will work on what will. We have lost two retainers in four years; both got acquired. That is the bar.
The point of the three tiers is not to up-sell you. It is so the smallest business on our books and the largest one are both paying a fair price for what they actually need. Move between them any month with 30 days' notice. No tax, no awkward conversation.
Rhys Thomas
Rhys ThomasFounder, RevenueLadder · Bangor
Common questions
The bits people actually ask.
The short list of questions we field on every fit call. If yours isn't here, book the call -- we'll answer it in plain English.
What's the minimum commitment?
There isn't one. Every retainer is 30-day rolling -- pause or cancel any month with 30 days' notice. We've never had a client locked into a long contract because we've never written one.
Can I switch tiers later?
Yes -- any month. Tell us by the 1st and the new tier kicks in the following month. No upgrade tax, no awkward re-quoting, no SOW theatre.
Up · Assist to DelegateDown · Elevate to DelegatePause · 30 days notice
What if a month's not earning the retainer back?
We'll tell you. The Friday update flags it explicitly when something isn't working. We'd rather pivot the work -- or recommend you pause -- than collect money for output that isn't moving anything. Two clients have paused on our recommendation and resumed within a quarter.
Do you offer one-off projects without the retainer?
Yes -- see the power-ups above. Voice-agent builds, website rebuilds, audit-and-strategy weeks all run as fixed-scope, fixed-price projects. Most clients start with one of those before moving to a retainer.
Are there hidden costs? VAT, software licences, telephony?
No hidden costs. The retainer is the retainer. Two clarifications: VAT is added at 20% on top of the listed price. Telephony / SMS / hosting for voice agents is passed through at cost from Twilio and Cloudflare -- you see the invoices.
Who actually does the work? Is it outsourced?
Six people in Bangor. No outsourcing, no contractors, no offshore pod we don't talk to. The AI agents on our roster are tools we built and tune ourselves; the work that matters has a person's name on it.
Can you work in Welsh?
Yes -- Cymraeg builds, bilingual content models, Welsh-English voice agents. Our voice agent 'Bryn' handles Welsh pronouns and Welsh place names properly, including the ones that defeat most off-the-shelf voice tech.
30
day
money-back
money-back
Try us for thirty days.
If it's not obviously worth it, we'll refund the lot.
We're confident enough in the work to put the first month under a plain-English money-back guarantee. If, four weeks in, you don't feel the retainer is paying for itself -- in time saved, leads earned, or just the relief of nobody asking you for a Facebook post -- we refund it. No clauses, no clawbacks.
We've offered this since we started. Nobody's claimed it in four years. We mention it on the pricing page so you can decide whether to bother reading any further.
Read customer stories